Apple Pay ad directed by Edgar Wright lands with action-style editing
Filmmaker Edgar Wright has directed a new Apple Pay advert that uses his fast-cut action style to show how quickly a payment can be made.
Edgar Wright
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Edgar Wright directs kung-fu Apple Pay ad for Apple
Apple has released a new action-packed Apple Pay commercial directed by Edgar Wright, inspired by classic kung-fu films. The hero wins fights by paying with his iPhone while wallet-carrying villains fumble.